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Northeastern University
ATTN: Office of the Registrar, 230-271
360 Huntington Avenue
Boston, MA 02115-5000

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271 Huntington Avenue, Suite 200
Boston, MA 02115
617.373.2300

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Retired Courses - by College/School

Course Number:
CBA G251
Credit Hours:
1
Course Title:
The Dynamics of Pricing
Course Description:
Designed to teach the strategy and tactics of pricing. There are many business courses that teach about managing innovation, lean manufacturing, finance and accounting, and advertising and promotion. Yet, if firms fail to price their products and services properly, the consequences to their profitability are severe. This course explores why pricing is often ineffective and presents the discipline of strategic pricing. Examines how costs affect pricing decisions and how to price for profit. Analyzes the impact of pricing decisions on customers and the competition.
 
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Repeatable:
N
Additional Information: